| 1. |
The essential ingredients of Business Process Re-engineering are;
| (a) | Continuous improvements of products, processes and technologies. |
| (b) | Advanced planning in the areas of technologies, processes and strategic partnerships etc. |
| (c) | Fundamental rethinking and radical redesign of business process to achieve dramatic results. |
| (d) | Generation, comparison and evolution of many ideas to find out one worthy of development. |
| (e) | Identification and selection of layouts most suited for products and processes. |
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2x10=20 |
| 2. |
BSNL's plan behind introduction of "Internet Plan 99", ISDN, Virtual Private Network etc. would be an example of:
| (a) | Utilization of newer technologies; |
| (b) | Portfolio generatin; |
| (c) | Diversification of business; |
| (d) | Product development; |
| (e) | Encash new opportunities. |
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| 3. |
Mckinsey's 7-s framework consists of:
| (a) | Structure, strategy, software, skills, styles, staff and supervision. |
| (b) | Structure, strategy, systems, skills, styles, syndication and shared values. |
| (c) | Structure, strategy,systems, skills, steering power, styles and shared values. |
| (d) | Structure, strategy, staff, skill, systems, shared values, super ordinate goals. |
| (e) | None of the above. |
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| 4. |
Offensive strategy is a strategy:
| (a) | For small companies that consider offensive attacks in the market. |
| (b) | For those companies that search for new inventory opportunities to create competitive advantages. |
| (c) | For the market leader who should attack the competitor by introducting new products that make existing ones obsolete. |
| (d) | For those companies who are strong in the market but not leaders and might capture a market share from the leader. |
| (e) | None of the above. |
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| 5. |
The maturity stage of the PLC is most often associated with:
| (a) | Rapid growth; |
| (b) | Uncertainty in market; |
| (c) | Improvements in manufacturing processes; |
| (d) | High exit barriers; |
| (e) | Re-alignment of competitive structure. |
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| 6. |
Benchmarking is:
| (a) | The analytical tool to identify high cost activities based on the 'Pareto Analysis'. |
| (b) | The search for industries best practices that lead to superior performance; |
| (c) | The simulation of cost reduction schemes that help to build commitment and improvement of actions; |
| (d) | The process of marketing and redesigning the way a typical company works; |
| (e) | The frame work that earmarks a linkage with suppliers and customers. |
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| 7. |
When two firms together produce, warehouse, transport and market products, it is said to be a case of:
| (a) | Consolidation; | (b) | Amalgamation; |
| (c) | Joint Venture; | (d) | Stragegic Alliance; |
| (e) | All of the above.. |
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